Influencing Google Autocomplete using SerpClix

A practical guide to using SerpClix searches to influence what Google suggests.

Google Autocomplete suggestions are shaped by real search behavior. Here’s how to use SerpClix to contribute to those signals and what to realistically expect.

Posted on : February, 09 2019 Author : William Scotia 3 min read

Google Autocomplete — the dropdown suggestions that appear as you type in the search bar — is one of the most powerful and most overlooked pieces of search real estate. If your brand name shows up as a suggestion, you’re getting visibility before the searcher even finishes typing.

We’ve seen more and more of our customers using SerpClix for exactly this purpose. Here’s how it works and what you should realistically expect.

How Google Autocomplete works.

Google generates Autocomplete suggestions based primarily on search volume and search velocity. When a particular phrase gets searched frequently — and especially when it starts getting searched more frequently — Google’s algorithms pick up on that trend and begin suggesting it to other users.

Other factors play a role too. Geographic location, language, trending topics, and the searcher’s own search history all influence which suggestions appear. But at its core, Autocomplete is driven by what real people are actually searching for.

That’s the key insight: Autocomplete reflects real search behavior. And every SerpClix order involves real humans performing real searches.

How SerpClix searches contribute to Autocomplete.

When you create a SerpClix click order, real human clickers type your keyword into Google and search for it. Each of those searches is a genuine search query performed by a real person from a real IP address on a real browser.

Google registers these as legitimate searches. Over time, as the volume of searches for your target phrase increases, Google’s Autocomplete algorithms may begin to recognize the phrase as a popular query and start suggesting it.

This is important: SerpClix doesn’t use bots, scripts, or automated tools. The searches are indistinguishable from any other organic search because that’s exactly what they are — real people typing real queries.

Setting up orders to influence Autocomplete.

Choose your target phrase carefully. The keyword in your SerpClix order is the exact phrase that gets searched. If you want “your brand + reviews” to appear as an Autocomplete suggestion, that’s the keyword you should use in your order.

Volume matters. Autocomplete is driven by search volume. A handful of searches won’t move the needle. You’ll need consistent, sustained search volume over time. The more competitive the keyword space, the more searches are needed to register as a trend.

Consistency over spikes. A steady stream of searches over weeks and months is more effective than a single large burst. Google’s algorithms look for sustained interest, not one-time spikes that quickly fade.

Target the right Google domain. Autocomplete suggestions vary by country. If you want to influence suggestions on google.co.uk, make sure your orders are targeting that domain with clickers in the UK.

What to expect.

We want to be straightforward about this: influencing Autocomplete is not fast, and it’s not guaranteed.

Google’s Autocomplete algorithms are sophisticated. They filter out certain types of suggestions, and the threshold for appearing as a suggestion varies by keyword. For brand-new phrases with no existing search history, it can take weeks or months of sustained search volume before the phrase starts appearing.

For phrases that already have some search volume, the timeline can be shorter. You’re adding to an existing signal rather than creating one from scratch.

And there are limitations. Google actively filters suggestions related to certain topics, and some phrases simply won’t appear in Autocomplete regardless of search volume. There are no guarantees in SEO, and that applies here too.

Combine with other approaches.

SerpClix searches are one signal among many. To maximize your chances of influencing Autocomplete, consider combining click orders with:

Social media campaigns that encourage your audience to search for specific phrases
PR and content marketing that naturally drive searches for your brand + keyword combinations
Email marketing that prompts subscribers to search for your brand on Google
Offline marketing — print ads, events, or word-of-mouth that generate branded searches

The more genuine search signals from multiple sources, the stronger the case for Google to add your phrase to its Autocomplete suggestions.

SerpClix gives you a reliable, scalable way to generate a baseline of real search volume. Layer other tactics on top, stay consistent, and give it time.


SerpClix uses real human clickers to boost your organic CTR. Start your free trial or log in to your dashboard.

Please note: there are no guarantees in search engine optimization, ever. There are innumerable factors that can affect search engine rankings. And, realistically, most sites should focus their efforts on traditional SEO before even thinking about using non-traditional techniques like SerpClix. All SEO efforts can involve an element of risk. Some techniques are certainly more risky than others. SerpClix employs real human clickers, so we think our service is far less risky than trying to use automated or robotic click methods. But, like all SEO strategies, there is an element of risk because Google’s algorithm is unknown and subject to change at any time. For more information please see our Buyer FAQs.

Get Started Today

It's easy to get started using SerpClix. Our offering is entirely self-service, and simple to use. Click orders are easy to create, and include a simple calculator to help you determine how many clicks to order based on your keyword and current ranking.

Our memberships are always month-to-month: no long-term contracts required.